Will's Week

Our illustrious Founder, Will Broome, is known for his mazy, meandering stories born of his wealth of event industry knowledge and experience spanning over a decade. There's nowhere he hasn't been, nobody he hasn't met and nothing he hasn't done (believe us!). Explore his articles below and you'll discover an abundance of inspirational insights, top tips and strategic advice. Whether you're organising a major corporate event or a birthday party, you'll find everything you need to know, right here!  

Top 10 summer pop-up party ideas

Top 10 summer pop-up party ideas

Great ideas for pop-up summer parties from hot tub cinemas to street food, spas and the ultimate craziness of Cirque Le Soir. I can't tell you how many times I've joked about hot tubs. Hot tubs at...

Top 10 rooftop bars

Top 10 rooftop bars

Host an event on one of London's best rooftop bars or roof terraces - al fresco drinking and dining, evening screenings and pool-side parties up on high! Last summer on a beautiful/sweltering (alm...

10 cool conference centres

10 cool conference centres

Ten of London's most unique and unusual conference and meeting venues. Choose inspiring conference venues to engage and invigorate your delegates. If there's a phrase which is synonymous with slee...

Top 10 networking tips

Top 10 networking tips

Everyone has the potential to be a great networker, you just need to know how. Get top tips on overcoming your nerves and making great contacts. It's no secret that the best form of networking is,...

10 secrets to great service

10 secrets to great service

When you're hiring staff for events, never forget they are your brand ambassadors. They spend more time with your guests than you do so make sure you hire the best. We've all been there. A fabulou...

Top 10 venues for World Cup screenings

Top 10 venues for World Cup screenings

A round up of the best London venues for World Cup screenings - the perfect excuse for a sports-themed summer party. It's summertime (almost) and although the living is still far from easy, it's d...

Battersea Power Station - the lost plans

Battersea Power Station - the lost plans

In 1987 Battersea Power Station was destined to be the world’s greatest theme park. We publicly unveil the original plans for the first time ever… Back in the 1980's things were cool. It was cool ...

Top 10 out of town venues

Top 10 out of town venues

Venues outside of London offer impressive event spaces - from castles to forts, vineyards to theme parks and islands to aircraft hangars.  London is such a massive place and, even though the trans...

Top 10 catering ideas for 2014

Top 10 catering ideas for 2014

Catering makes or breaks an event. Find the best caterers in London and the latest food trends, from 'Dude Food' to Donuts, pop-ups to popcorn. A spectacular event with shit catering is just an ev...

Top 10 team building ideas

Top 10 team building ideas

Great ideas for team building activities from cycling the Olympic velodrome to classic motor racing, ice-cream making, white water rafting and diffusing bombs. Team building is back! Its back beca...

7 secrets to public speaking

7 secrets to public speaking

Follow these top tips on public speaking and the audience will be eating out of your hand. Anyone can do it, follow our advice to help you master your nerves and enjoy the ride! Read the 7 Top Tip...

Top 10 secret gardens

Top 10 secret gardens

Tucked away and out of sight are London's fabulous secret gardens. Discover the perfect place for al fresco events with our round-up of top 10 secret gardens. Just don't tell anyone else... With s...

10 secrets to ensure your guests turn up

10 secrets to ensure your guests turn up

Top tips and clever techniques to ensure your guests turn up to your events. Put these great ideas into action and you'll never have to worry about your attendance rates again. Ever since I went t...

10 stylish ways to make an entrance

10 stylish ways to make an entrance

A recent survey we initiated suggested that 'location' had dropped to the number three consideration when planning an event. This was interesting but not surprising because there are now so many gr...

10 best corporate hospitality ideas for 2014

10 best corporate hospitality ideas for 2014

Impress your clients with unique corporate hospitality packages from summer festivals to the star-studded Berkeley Square Ball, polo lessons, Michelin star cookery days, comedy masterclasses and mo...