Will's Week

Our illustrious Founder, Will Broome, is known for his mazy, meandering stories born of his wealth of event industry knowledge and experience spanning over a decade. There's nowhere he hasn't been, nobody he hasn't met and nothing he hasn't done (believe us!). Explore his articles below and you'll discover an abundance of inspirational insights, top tips and strategic advice. Whether you're organising a major corporate event or a birthday party, you'll find everything you need to know, right here!  

10 best loos in London

10 best loos in London

The Londonlaunch Good Loo Guide gives the low-down on the best WCs in London featuring mirrors, lips, eggs and two-way glass. Read on to discover the flush of loos we consider worthy of a Londonlau...

10 venues you never knew you could hire

10 venues you never knew you could hire

Book bespoke events at iconic London venues from the House of Commons to Harrods, the Cabinet War Rooms and Buckingham Palace. If you're going to host an event, do it in style in a venue you NEVER ...

10 Best Restaurants in London (IMHO)

10 Best Restaurants in London (IMHO)

Londonlaunch.com's Top 10 Best London Restaurants are in a league of their own, offering fabulous fine-dining, Michelin starred chefs, stunning decor and exceptional service.  Read our Top 10 Best...

7 essential event technology ideas

7 essential event technology ideas

We round up the best event technology from state-of-the-art ticketing solutions and event apps to real-time surveys and interactive live event mangament... Read our 'Magnificent 7' event software ...

Hotels Strike Back – Top 10 Hotel Bars

Hotels Strike Back – Top 10 Hotel Bars

It seems that hotels are cool again. If I cast my mind back to my 'naughties' (in every sense of the word) PR days, all the coolest bars used to be in hotels. The Met Bar at the Metropolitan (forme...

10 great motivational mantras for 2014

10 great motivational mantras for 2014

In life there are those who think they can and those who think they can't. As both are usually right, here are my top 10 inspirational mantras to live by in 2014. (That was Henry Ford, by the way!)...

Best 'Best Man' speeches

Best 'Best Man' speeches

The best thing about a wedding is the speeches. Like the wedding itself, the speeches represent an almost disproportionally extravagant and often over-embellished aspect largely uncharacteristic of...

Buy into a theme, not just a venue

Buy into a theme, not just a venue

Everyone’s looking for something different. Events are making a huge comeback as the most effective means of marketing, getting brands face to face with their audience.  In fact, brands have become...

Old school magnificence

Old school magnificence

A few weeks ago I re-visited Rugby School for the first time in twenty years. It was an unofficial reunion which was attended by all the naughtiest boys (and sixth form girls) and none of us had ch...

Little things that make a BIG difference

Little things that make a BIG difference

It’s funny isn’t it? You spend a decade going to thousands of the most lavish, sensational, exotic (and sometimes even erotic!) events and when you’re asked to recount the most exciting thing you’v...

China in your hands

China in your hands

The Chinese Dream Ball takes place later this year in London. It will be attended by business leaders, high profile brands and politicians from China and the UK. Please contact us if you are intere...

Best Viral videos & event tech ideas

Best Viral videos & event tech ideas

The world has changed. Conspicuous consumption has been replaced by conspicuous frugality. Corporate advertising has been replaced by real reviews from networks and peer groups. Ads are dead. Bran...

Hire me a river – London’s best riverside venues

Hire me a river – London’s best riverside venues

In most major cities on earth - from Paris to Chicago, from Milan to Cairo, the river is a natural focal point, a natural feature to which one naturally gravitates.  Indeed, the river is the common...

“Eventhouses” – Entertaining on top of the world!

“Eventhouses” – Entertaining on top of the world!

The Penthouse at 9 Eaton Square, Belgravia, was my not-so-shabby digs during school exeats. On one side we had Roger Moore and on the other, my bedroom overlooked Lord Lloyd Webber’s high-level con...

Rooftops and secret gardens- 8 of our favourites!

Rooftops and secret gardens- 8 of our favourites!

London is almost unbearably hot at the moment, especially if you're confined to the office or, worse still, the tube! However, aside from having some of the most beautiful and surprisingly spaciou...