Be Inspired

Read our fantastic blogs about London's events scene

Welcome to Londonlaunch Be Inspired. The place where you will want to come back to (hopefully) time and time again for your dose of event inspiration. 
We've got everything from blogs, top tips, event type categories and much MUCH more to help you get your creative juices flowing.

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Unique and Unusual venues Londonlaunch

Fancy three productive corporate days in Sardinia? It's not that crazy after all!

So this week I'm taking a break from discovering new venues in London. That's not to say that I'm not discovering new event venues though. I'm in Sardinia, an island I'd never been to before. In fact, all I'd really heard about the island was that my grandmother had been here "on Joey's yacht" back in the 70's.

Unique and Unusual venues Londonlaunch

Halloween courageous, contagious and a little bit outrageous!

Despite being the most dramatic and theatrical of all events, Halloween Parties are still a bit of a corporate taboo because of their inherent (and compulsory) outrageousness. But outrageousness doesn't have to be mistaken for inappropriateness.

Unusual Venues

Hire me a river London’s best riverside venues

In most major cities on earth - from Paris to Chicago, from Milan to Cairo, the river is a natural focal point, a natural feature to which one naturally gravitates. Indeed, the river is the common denominator within any prominent city as it was the great, snaking waterways that sat at the heart of industry, and were essential to the thriving commerciality of their respective cities, which evolved, thrived and grew up around it.

Hotels Londonlaunch

Hotels Strike Back Top 10 Hotel Bars

It seems that hotels are cool again. If I cast my mind back to my 'naughties' (in every sense of the word) PR days, all the coolest bars used to be in hotels. The Met Bar at the Metropolitan (formerly the coolest club in London),

Events Londonlaunch

How to host an event

“Everybody has a plan. Until they get punched in the face!” Mike Tyson. So far this year, I’ve been mostly hosting events. Pretty big ones, as it happens. Whereas I’ve spent the last few decades marauding around the events industry as if I’m some kind of Rockstar (although, having said that in jest, check out this from an event at the Hippodrome last year!),

Bars Clubs Londonlaunch

Inside the secret world of Clubs and Speakeasies

It was 1999, and I had one of the most massively coveted (and therefore equally massively under paid!) jobs in the world. I was in charge of all the press accreditation for London Fashion Week at one of the world's biggest PR agencies, Ketchum (formerly Lynne Franks of Ab Fab fame). This meant that it was my job to decide who goes to the shows, who interviews who and, perhaps most importantly of all, who gets in to the after-parties.


Journey to the Center of the World

When I announced that I was taking team Londonlaunch to Center Parcs for a day (and night) of fun-fuelled and action-packed adventure, the excitement was instantly palpable. In fact, so much so that it's safe to say we couldn't have been more up for it if we'd have been off to Jurassic World...

Unique and Unusual venues Londonlaunch

Little things that make a BIG difference

It’s funny isn’t it? You spend a decade going to thousands of the most lavish, sensational, exotic (and sometimes even erotic!) events and when you’re asked to recount the most exciting thing you’ve ever experienced, it’s always something so small and simple that it makes you question spending such vast sums on anything elaborate at all.

Hotels Londonlaunch

London's best American restaurants

With Thanksgiving fast approaching as well as an on-trend Star Spangled Christmas season looming, here’s our roundup of London’s best American restaurants and venues for events this festive season and beyond…

Banquet Londonlaunch

London's coolest urban spaces

It's no secret that an interesting (and, better still, cool) venue space results in a higher percentage turn-out and, perhaps more importantly, better levels of delegate engagement. Our extensive research tells us this but, let's be honest, so does common sense! What's even more revealing though is that the more traditional institutions - banks, management consultants, legal and accountancy firms are acutely aware of this fact and 'uniqueness' is now second only to budget in the planning process.