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A few weeks ago I re-visited Rugby School for the first time in twenty years. It was an unofficial reunion which was attended by all the naughtiest boys (and sixth form girls) and none of us had changed.
One year ago today, event industry Legend, Arthur Somerset suddenly and tragically died. At the time, I, like everyone else who knew him, was totally shocked. There was a palpable sense throughout the industry of ‘What are we going to do without Arthur’?
London is almost unbearably hot at the moment, especially if you're confined to the office or, worse still, the tube! However, aside from having some of the most beautiful and surprisingly spacious parks in almost all the world, London also has an array of magical, sometimes super-secret outdoor spaces which are perfect for spectacular, memorable and often breath-taking summer events. So, the hotter the better!
One of the most common requests we get at Londonlaunch.com is for “a venue that nobody has ever been to before”. Recent research tells us that, statistically, if you host an event somewhere that none (or at least very few) of your guests or delegates have ever been to (or, even better, one they’ve never even heard of) you’ll get a higher RSVP rate and, ultimately, more guests turning up. This is especially true if you can ‘discover’ somewhere new in a central location
Twelve years ago this month, we were all set to host one of our first ever venue showcase events at St.Paul's Cathedral (a venue we still work with to this day). Following the huge success of our very first (the very first) industry showcase in 2001 at Lincoln's Inn Fields (1,000 guests showed up!), which we aptly named 'The Great Summer Showcase', such events were considered an exciting, peripatetic (look that up, it's a great word!) alternative to trade shows
Event delegates are increasingly demanding and difficult to please, let alone amaze, mesmerize and enthrall! These days it’s not so much about taking your delegates to a functional venue, rather you need to transport your delegates to another world to really free their minds and get them truly engaged.
Everyone wants to be different but not many people dare to be different. It's very important to stand out and stake your claim to possibly the only thing that's rightfully and unequivocally yours - your unique character. "Today you are you, that is truer th
We round up England's best stately homes available for hire, from Blenheim Palace to Downton Abbey's Highclere Castle. If you're looking for a unique venue, these stunning stately homes will offer a fantastic backdrop for your event.
Alton Towers is an amusement park by day but a ghostly playground by night. Poltergeists, twisted jewellery, flying books and the Chained Oak. Be afraid...
On my travels, I'm often asked what the most inspiring event idea I've ever come across is? Of course, the honest answer is that there isn't one particular idea above all others, as it's mainly down to the interplay between several ideas that creates great events.